AI advertising
AI is changing how people discover products, compare options, and make decisions. We help advertisers understand these changes and test them carefully.
Advertising in an agent-assisted journey
From a question to a considered choice.
How could a desk lamp become part of a U.S. shopper's buying journey? Follow a concept story about preparing product information, designing an ad, and testing placements where a platform allows them.
Concept scenario, not a client case study. Images and interfaces are original illustrations. Ad availability depends on platform access, advertiser eligibility, and review. This does not represent currently purchasable agent ad inventory.
Concept scenario“A dimmable lamp for a small desk, with a budget under $80.”
It starts with a need.
A U.S. shopper is setting up a workspace at home and tells an agent about their space, preferences, and budget. Our work begins by understanding questions like this.
Concept scenarioMake the product easy to understand.
For this fictional Chinese lighting brand, we first verify dimensions, dimming controls, U.S. shipping, and returns. Then we prepare English creative and a landing page with substantiated details that answer the shopper's questions.
Sponsored · Concept illustrationBe visible, and clearly identified as an ad.
If a platform offers an appropriate ad placement and the advertiser meets its eligibility and review requirements, we can prepare a test. In this concept, the product appears as labeled sponsored information that the shopper can choose to explore.
Concept scenarioGive the shopper something useful to compare.
How much space does the base take? How does dimming work? What do returns involve? Clear photography and consistent details support the shopper's research. An agent's organic answer and an advertisement are distinct content.
Concept scenarioLet the shopper choose the next step.
The shopper can open the product page, review photographs, pricing, and delivery, and decide whether to buy or ask a question. We connect the ad with the landing page. An impression or a click is not a sale.
Concept scenarioBack to where the product belongs.
The story closes with a softly lit workspace. This use scenario shows how a product could fit into everyday life. It does not represent a real purchase, a customer testimonial, or campaign results.
A different product. Another question.
Every product calls for different information. We build creative, landing pages, and useful next steps around the questions buyers actually ask.
Concept scenarioOutdoor equipment: a weekend in the rain.
Prepare creative around substantiated water resistance, weight, and wet-weather use, then test eligible advertising channels. Organic recommendations are not treated as purchasable placements.
Concept scenarioBusiness purchasing: equipment that fits the team.
Buyers need specifications, delivery details, and service information. We prepare English materials, verifiable claims, and a clear quote request path to support the next conversation.
Search is no longer only a list of links. Many buyers now ask AI assistants and AI-powered search experiences for recommendations and comparisons before they visit a website.
Advertising inside these experiences is still developing. Availability, formats, and eligibility differ by platform and change often. We treat AI advertising as an area for measured testing, not as standard inventory that can be bought at any scale.
What we help you understand and test
- AI-powered search experiences
- How search ads may appear in AI-assisted results on platforms such as Microsoft Advertising and Google Ads.
- Search in AI-driven discovery
- How buyers move between AI answers, search results, and your website, and where advertising fits.
- Emerging AI advertising channels
- New AI ad platforms, including OpenAI, for eligible advertisers as they become available.
- Conversion tracking and measurement
- Measuring whether AI-related traffic leads to real business results.
- Creative and campaign adaptation
- Clear product information, structured feeds, and landing pages that work well in AI-era discovery.
How we approach it
- Start with proven search and performance campaigns as a baseline.
- Add AI channel tests with a defined budget and success criteria.
- Measure results against the baseline before increasing spend.
- Follow each platform's eligibility rules and policy review.
AI ad formats and availability vary by platform, country, and advertiser. We cannot guarantee that ads will appear on any specific AI surface.
Planning to advertise in the U.S.?
Tell us about your products, target customers, and budget. We reply within two business days with next steps or an honest view on fit.